COMPLETE THE FOLLOWING. 100-150 WORDS PER RESPONSE. USE PRO QUEST OR BUSINESS DATABASE FOR SOURCES OR LIMIT TO ONLY ARTICLES AND SCHOLARLY JOURNALS AS REFERENCES.
1. Research and update the case information as much as possible with CURRENT research, AND then conduct a comprehensive SWOT analysis for Mistine PRODUCT.
2. Identify and discuss the major SWOT considerations in Mistine’s attempt to continue its growth and dominance in the Thai market.————
3.. Identify specific VALS consumer profiles which coincide with Mistine’s product development, promotion, and positioning strategies. Why might this type of psychographic segmentation be useful at Mistine?——————
4. What specific marketing program actions would you recommend over the next five years? Why would you recommend them and how would you approach implementation?—
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