-Select one or more examples of merchandising in your store that reflect how Walmart’s merchandise philosophy is being carried out. Explain how the example(s) support the merchandise philosophy and drive revenues.

1. Conduct internal research on Walmart’s merchandise philosophy. You may need to review the Walmart Corporate site and/or speak with other associates or managers who have access to information regarding Walmart’s merchandising philosophy to complete the assignment. *https://corporate.walmart.com/*

2. After completing your internal research, find answers to the following:
-Identify and describe two (2) distinct customer groups that Walmart targets with its merchandising and advertising activities.

-Select one or more examples of merchandising in your store that reflect how Walmart’s merchandise philosophy is being carried out. Explain how the example(s) support the merchandise philosophy and drive revenues.

3. Summarize Walmart’s merchandising philosophy and integrate the philosophy into your answers to the preceding questions.

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