Business Operations Research: Develop a strategy to rebuild customer loyalty and spending as a result of business interruption for at least the previous six months (COVID-19). Collaborate with a local business or organization to analyze the current state of business operations as a result of business interruption and explore strategies to rebuild customer loyalty and spending. Create a strategic plan to rebuild customer loyalty and spending.
You may choose any local business or organization in the California Bay Area (Must be in California) and create a plan for said company. Please choose a company you think would be good for writing a strong and creative plan of action for. You can create your own methods of business/marketing research and specific stats/numbers (remember to keep numbers realistic).
I attached some examples of this same research project but they have different topics. The structure should be similar. And all the subjects in the table of contents should be the same, however tailor the business plan to the prompt.
You can refer to these 6 examples for inspiration on how the business plan should be STRUCTURED. Content should NOT be the same.
Please make your plan as CREATIVE and UNIQUE as possible while also providing tangible solutions and a strong plan, thank you!
If you have any questions or want to see my opinion on which business you chose, your progress, etc.
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