A typical structure for the Project Proposal is: (total 4000 words)
• Introduction 10% of words (approximately 400 words)
– Description of the research topic
– Aims and object of this research
– Research background
• Literature Review 40% of words (approximately 1600 words)
– Definition of CSR events
– History and Development of Corporate Social Responsibility events
– Development of Corporate Social Responsibility event today
– The important of having corporate social responsibility events for company
– The business perspective of the UK and Thailand
• Methods 40% of words (approximately 1600 words)
– Overview of methods
– Research philosophy (ontology and epistemology)
– Research question
– Data collection
– Data analysis (coding of transcripts and comparison of cases)
– Findings and Analysis Presentation of findings (quantitative: SPSS tables;
qualitative: summary tables). Analysis of results, comparing and contrasting results
with literature models/themes. Validity and reliability of the findings. Weaknesses
of the study
• Conclusions 10% of words (approximately 400 words)
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