Marketing for International Health Care Organizations

Select a U.S.-based health care organization that has opened or is planning to open a branch in another country.
Consider the impact of global marketing on the success of the branch facility.
Briefly describe the health care organization you selected. Assess the impact of global marketing on the success of the organizations branch facility. Include specific marketing strategies that may improve the organizations international success. Then, evaluate competitive advantages for this organization in relation to medical tourism.

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