Applying value proposition and SME coherent checklist (fit)

please write the essay on Section C, Which is on the Video case,Pisces (apply the value proposition and SME Coherence Checklist to help determine how Alex Polizzi designed a solution to save the fish and chip shop) (word count limit of 1,500 words)
video link : https://www.youtube.com/watch?v=ZuxxvRvyZUI&ab_channel=beccos

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