The purpose of this assignment is to create a design challenge that highlights various problem-solving techniques. Write a paper of approximately 250-275 words in American English utilizing a business writing format to present and frame the design challenge. Reference the example provided in The Field Guide to Human-Centered Design for additional information. Address the following:
What problem are you trying to solve? – Limitations on Fossil Fuels
Who will be affected by the problem? – Everyone
To what degree will the group identified be affected? – Hard to say, depends on how fast a mainstream alternative can be put into place.
Consider that new technologies are being developed and are emerging through the hype cycle. Imagine some of the converging technology within the next 2-5 years that might enable a solution to your problem – Electric Cars and bio-diesel.
Conduct research on companies or groups that are working on these emerging technologies. (Tesla, Renewable Energy Group).
Discuss how human-centered design and technological advances could offer possible solutions to the problem you are trying to solve (Both electricity and Bio Diesel are renewable, Bio-Diesel could utilize the same infrastructure with a few changes, and current diesel vehicles can already be modified with larger injectors to run regular used cooking oil so, it will likely be quite simple).
What are some of the initial constraints? For example, does the target customer segment have money to pay for it? Is a particular resource too expensive? Does the target need to be educated about how to use the product? (So, for electric cars like Tesla, they are more expensive, but still affordable. The main issue is support infrastructure. For Bio Diesel the main constraints will be Blending and the cost to Grow the Feedstock, will it be at a price worth it to farmers and yet affordable to the public).
What are some possible variants to the design challenge? For example, are there substitute resources, different adjustments to the value property, or other modifications to the business model that could make it viable?
Use at least 2 American Sources, American English.
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