Introduction, theoretical foundation, research Methodology, Findings, Conclusion (2250 words)Australia; The Hot Spot for International Education Australia wants to use internationalization of higher education as a platform to establish new international relations with other countries to explore new trade and business links with them. The current geo-political situation provides opportunities for Australia to strengthen their position as The Hot Spot for International Education. At the same time, Australia is facing cut-throat competition from Canada, Germany, China and Other Asian and Middle Eastern countries. The University of Melbourne ranks, according to the ARWU , as Australias top university and ranks globally as number 38.How can the University of Melbourne capitalize the opportunities for Australia and what should its value proposition be? The main objective of your advisory report is to gain insight into value propositions in the context of international education in order to propose a value proposition for the University of Melbourne to attract international students. The main research question for your advisory report is: How can the University of Melbourne adjust its value proposition in order to attract a greater number of international students ?This can be broken down into theoretical and practical questions: What does academic literature say about value proposition in the context of higher education? (theory related question) Students are required to come up with two practical questions.
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