The Discipline is Entrepreneurship
im an entrepreneur who is passionate about yoga and want to open her wellness center name (Ease) in Kuwait which targets both mental and physical Health the center physical aspect will be traditional yoga like Vinyasa,Yin, Ashtanga and Acroyoga(new in Kuwait) and will also host yoga retreats events inside and outside Kuwait like in India and Bali, and the mental aspect will be life coaching, meditation and ect., the studio will have two main studio for group classes, one studio for PT session, mediation room, a healthy cafe, a shop for yoga essentials, journals and clothing’s, the center will have mixed classes and Female only classes i will be creating not just a center but rather than a community and a happy place for everyone who walks in which they feel welcomed and loved.
Note ( this is an just explanation for the business idea, please change, add what resonates best, maybe just a yoga studio with a twist? if you feeel theres a more creative idea go ahead i dont really care i just want the paper to great and creative and try be logical with the financials )
Business Plan
1.Table of Content
2.Executive summary max 1-2 pages (optional)
3.Product/solution (what is the service? how is it useful?)
4.Market (who is my target users? age/demography/social level, ect.,)
5.Business Model (How is it gonna make money? value position, Total addressable Market TAM,Cost/Revenue.
6.competition (SWOT, direct and indirect competitors?
7.Marketing and Sales (Charity and community Events, Media Influencers, reward Program, phone application and a website, ads, you name it)
8.Operations.
9.Management (Brief paragraph why we are the best in the business)
10.Financial Pack (Projected financials 1-3 years bottom up approach, Key terms Metrics,Burn rate, TTC,OOC,COA,LV, Churn rate , model for timing)
11.Appendix.
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