Firms sometimes develop a personality for the brand as if it were human. Identify a company that you think has a personality and describe how it exhibits that personality.Describe how the product mix or product line represents the personality.

Firms sometimes develop a personality for the brand as if it were human. Identify a company that you think has a personality and describe how it exhibits that personality.Describe how the product mix or product line represents the personality.

Your response should be NO LESS THAN 250 WORDS AND CITE ONE REFERENCE IN APA STYLE. The textbook and any company websites do not count as references, but cite them if you use them.

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