This is a group project where each member will have his/her own parts. The project is about GoPro- Hero Camer. The project is about a marketing plan for this particular product. My part of the project is highlighted in YELLOW under the file “MKTG 301 Project Description” The part “Marketing Metrics” will be based on the “Marketing Mix” part that a member of the group will do and I will upload that part too. So, my parts are “Marketing Metrics” and “Industry Dynamics” My parts should be 4 pages long 1.5 space, Times Roman font 12 or equivalent. Please make it very professional and clear to understand, because this project is worth 40% of the grade. I need an A+ on it.
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