How does Vans’ target market influence the companys advertising and marketing strategies? Why are these strategies necessary for Vans to effectively target this market?
What are the demographic characteristics of Vans target market? How do you anticipate these characteristics changing over the next 1520 years?
How do microcultures affect value?
Christ has commanded us to serve others just as the Son of Man did not come to be served, but to serve (Matthew 20:28) and marketers should always be looking for ways to better serve the customer and meet their needs. How does understanding the mircocultures of target market enable marketers to serve their audience better?
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