Public Affairs Management

Question:
In responding effectively to an issue, one need to understand the things that directly or indirectly make it so. As a public affairs officer, describe the phases/cycle of public issues and situate in each stage the role of public affairs

Instructions:
1. Minimal citing of sources
2. Should respond incisively and directly to the question asked
3. Responses to question are specific, defendable, and complex 4. Response provides substantial, well-chosen evidence used strategically
5. Response contain appropriate, clear and adequate transitions between sentences and paragraphs

Reference:
James Post, Edwin Murray, Jr. Robert Dickie, John Mahon, 1983 (rev. 2001) Managing Public Affairs: The Public Affairs Function, California Management Review, vol 26, pp. 135-150

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