AssignmentIntroductionChoosing a proper research topic, knowing how to undertake a research project and to knowhow to evaluate (and appreciate) research done by someone else (e.g., when outsourced) hasbecome a necessary step for IBA-graduates in their professional career. It is almost a challengeto do your final thesis without such knowledge. This requires reading skills, logical thinking andwriting skills, besides knowing the techniques. In order to conduct a valuable research, youshould be able to produce relevant research objectives and research questions, based uponknowledge from secondary sources. This course will bring you techniques as well as exercisesto acquire theses skills. When it comes to analysing the collected data, help may come fromusing software like Excel and SPSS (Statistical Package for the Social Sciences). Knowing howto use these tools, together with asking the right questions concerning the reliability and validityof the sample and the results makes it relatively easy to check differences or associationsbetween variables and making predictions. That is why this course is scheduled before you startwith your Work Placement and/or writing (a proposal for) your dissertation.Aims and Objectives1. Define the objectives of a research report and plan a valid and workable project to meetthe objectives.2. Carry out a critical literature review that provides a structure and focus for thedissertation.3. Define concepts and structure them in ways that give a useful theoretical shape to thedissertation.4. Design and apply appropriate research methods and analyse the research materialsystematically.5. Frame, and argue for, a clear thesis in the documents and draw safe conclusions.6. Write a clearly structured, adequately expressed and well-presented dissertation.Resources for your assignment The required literature is M. Saunders, PG. Lewis, A. Thornhill (2015), ResearchMethods for business students, Financial Times/ Prentice Hall; ISBN10: 0273716867 ,ISBN-13: 978-0273716860 Recommended literature: Steve Rayner (Author), Brian White (2014), DissertationSkills: For Business and Management Students 2nd Revised edition, Cengage Learning.ISBN-13: 978- 1408081778 If you do not have the physical copy of the above resources, you can search online perchapter as opposed to a whole book. This way you can still manage to access thematerial you need for the assignment. In addition, you can also use the recommendedliterature provided in the module guide
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