1. Justification why Primark should follow Marketing Orientation. Question 2. Opportunities and threats faced by the retailer using 2 different analysis tools (pestle and 5 forces) this needs to be done. Q3. Needs to be in a table form opportunities and threats. Q4. Promotion and place examples only (Promotion and price) Q5. See attached. Thank you. Please use 3 books 1st then add other and references is Harvard.5 sections using part of questions as headers. Executive summary.The section must only be 5 plus executive summary. Diagrams must be in the appendices HARVARD REFERENCE PLEASEPlease use the following books for referencing and then add additional Marketing Strategy and Competitive Positioning by Graham Hooley, Bridget Nicoulsud, John M Rudd and Nick Lee Marketing Management 4th edition Philip Kotler, Kevin Keller, Brandy Malcolm Principles and practice of marketing – David Jobber and Fiona Ellis-Chadwick 2-3 references for each section.
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