the Business Concept Development discussion earlier this week, you developed an idea for a business that offers a product or service. In Week 1 of the course, we explored the idea of writing for your reader. In this assignment, you will be writing for readers that you dont knowvisitors to a website who are potential customers for your business. You will need to make inferences about who these readers are, what their needs might be, and how to address those needs in your writing. Reflect back on the questions that you considered when developing your business concept earlier this week:
Who are your potential customers?
Why would they be interested in the product or service?
What problem would it solve for them?
Is the customer an individual or another business?
Why would they choose your offering over another one available in the market?
Write:
Write the copy for three pages of a website for your business idea. Since it is a fictional business you are describing, you should feel free to invent details about the service or product and the business team that supports it, although you should try to keep your claims realistic. The more realistic the product or service you are describing, the more this exercise will help you with real-world communication.
Write the copy (text) for the following three types of pages:
Home page
The home page is the first page that visitors will land on when visiting your site. This page should orient the visitor very quickly to what the site is about and what your basic offering is.
About us page
The about us page describes the business, who works for it, and why they are well positioned to provide the product or service. The point here is to build credibility with potential customers.
Products or services page
The products or services page describes your offerings. Remember to focus on the needs of your customers and how the offering can meet them. Consider benefits as well as features.
Web Copy Writing Tips Click on the Web Copy Writing Tips button for helpful strategies in writing your web copy.
In your web copy,
Create a home page that welcomes visitors and orients them quickly to what the site offers,
Create an about us page that builds credibility,
Create a products or services page that makes benefits to customers clear and attractive,
Use concise language,
Use appropriate style for the product or service, and
Chunk content appropriately for the web.
The Web Copy for a Product or Service assignment
Must be at least two double-spaced paragraphs in length for each of the three assigned webpage categories.
Product Zia Suger Scrubs
This discussion made me so excited to write today because I love creating new ideas in one day I'm gonna own a business. the Well, that's the goal in life to be my boss and hopefully not ever work for somebody else. My product is very simple but yet so many people need it. We all know how it feels to have dry lips and dry face so my product It's called Zia scrubs and it is a product for woman and man. This will help alleviate that skins and bring out the natural glow of your skin. Many people have this kind of scrubs product that's already out but my products are a little different because it's so simple that anybody could make it at home but we are doing all the labor for you and we're guaranteeing the same result every time use our product. Plus it only is accessible by exclusive stores and our online website. My product is a scrub made of honey sugar peppermint oil and coconut oil. We have different scrubs which contain different ingredients but those are the base of every scrubs you get with us. For example, you would get Rose Zia which is made of rose petal rose water and all the base honey sugar peppermint oil and coconut oil. Another one would be our Tur Zia. This scrub is exclusively for relieving the dark spot and evening out skin tones by having turmeric in the scrub. You can use it in your face and you could use it anywhere in your body for the best results do it during the shower and before you go to sleep. A products offer natural ways of taking the dead skin and letting your natural skin glow in having a healthy every day skin. This skin care scrub would be directly for people that are 20s,30s and above. Any skin color and type can use it because like I said it's all natural and is so gentle on your skin that is you won't even feel like a rough scrub it will be more like a therapy scrub. Naturally leaving you with a glow naturally healthy skin.
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