This course requires that you develop and submit a class paper about a sport communication video. The purpose of the paper is to provide an opportunity to do a scholarly investigation and prepare a scholarly paper related to sport communication on emerging technology and publicity.
These are example videos that you may choose, or you may create your own video:
Nike Ad
Rocky themed videos like this are shown at Lincoln Financial Field before every Eagles home game
https://www.youtube.com/watch?v=hSLV3AjLiZk (Gatorade)
Your Paper Topic Proposal should include the following:
Proposed Video: This is a video to be investigated
Brief description (250 words or less): Discuss the area(s) that will be researched and/or investigated. Define the purpose of the video.
Outline: Also provide an outline of your project by using the format below. The assignment should be uploaded as a Word document and include an APA-format title page.
At minimum, the outline below should be filled out with sufficient depth and include the following:
Introduction – Topic Statement
Major Point 1
Supporting Detail
Supporting Detail
Major Point 2
Supporting Detail
Supporting Detail
Major Point 3
Supporting Detail
Supporting Detail
Conclusion
Reference Page – please include a minimum of five (5) references in APA format, and be cited in the outline where used. The references must be scholarly journal articles related to sport communications.
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